Royal FrieslandCampina plans to reshape its business structure from January 2027, merging its European retail operations and reorganising its international footprint to sharpen customer focus, agility and category management, FrieslandCampina reports.
The dairy cooperative intends to combine the European retail activities currently split between its Europe and Retail & Americas business groups, with the changes due to take effect on 1 January 2027, pending employee participation procedures and works council consultation. The integration will bring branded and private-label operations across Europe under one roof, helping the co-op serve customers more effectively and make fuller use of its regional scale and expertise.
«With this step, we aim to organise our European activities in a simpler and more customer-centric way, — said CEO Jan Derck van Karnebeek. — By bringing our retail activities closer together, we can better serve customers, respond faster to market opportunities and make better use of our scale and expertise, while continuing to create value from member milk».
Six business groups instead of seven
As part of the wider shake-up, the Americas operating company will move from Retail & Americas into the Middle East, Pakistan & Africa division, creating a renamed Middle East, Pakistan, Africa & Americas group. The reorganisation trims FrieslandCampina’s structure from seven business groups to six.
Leadership changes
Under the proposed set-up, Dustin Woodward, currently president Europe, will continue to lead the Europe business group, while Tuncay Özgüner, currently president Retail & Americas, will head the expanded Middle East, Pakistan, Africa & Americas division. Ali Khan, president Middle East, Pakistan & Africa, has decided to retire, with the company thanking him for his leadership and contribution.
Further details on the organisational implications will be communicated at a later date, with the proposal now submitted to the works council for consultation.
Source: FrieslandCampina
