The EU’s new rules on environmental claims raise the bar for brands — but also offer a chance to build trust and stand out. The food sector, including dairy, is in the spotlight. The EU’s Empowering Consumers for the Green Transition (ECGT or Empco) Directive introduces stricter requirements for environmental
Asia’s largest dairy company held first place, growing its brand value by 29% to $14.5 billion Yili, Asia’s largest dairy company, has retained its position as the world’s most valuable dairy brand, with brand value up 29% to $14.5 billion (USD), per Brand Finance’s Food & Drink Report 2026, DairyReporter
The US shift away from synthetic dyes could raise demand for natural colours by up to 500%, exposing supply, cost and reformulation challenges — relevant to dairy, too. The US move away from synthetic food dyes is a supply-chain transformation, not just a reformulation exercise: demand for non-FD&C colourants could
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